iRealities is a leading creative studio specializing in large-format storytelling and immersive experience design. As the creative production house behind the Van Gogh immersive experience, iRealities brings together narrative depth, artistic direction, and spatial innovation to craft world-class cultural spectacles. With a legacy spanning landmark animation films, light and sound shows, walk-through museums, and multi-sensory installations, the studio is renowned for executing high-impact experiential projects at scale. From transforming heritage sites into living canvases to curating emotionally resonant journeys within museum spaces and public venues, iRealities redefines how audiences engage with history, art, and imagination. With over two decades of expertise, the studio has partnered with leading cultural institutions, government bodies, and international collaborators—cementing its position as a pioneer in immersive storytelling across India and beyond.

Prasad Ajgaonkar is the creative force behind the Van Gogh immersive experience, having conceptualized and led its experiential design with a distinctive blend of storytelling and spatial innovation. As one of India’s foremost pioneers in animation and immersive content, Prasad has directed and overseen some of the country’s most celebrated works-including Chaar Sahibzaade, India’s highest-grossing animated film; the cult television hit Super V with over 250 million views; and acclaimed titles like Antariksh, Bird Idol, Raavan, and Sheikh Chilli. As Founder and Creative Director of iRealities, he has transformed the studio into a leader in large-format experiences, bringing together cinematic scale, artistic vision, and cutting-edge technology. A passionate multimedia innovator and cultural storyteller, Prasad continues to push the boundaries of experiential design-bridging emotion, narrative, and immersion in ways that resonate deeply with audiences.

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